iTether: Rebranding and Marketing


Branding an Innovative Approach to Addiction Recovery

Over 23 million Americans are addicted to alcohol and other drugs, yet just under 2.5 million addicts receive care. Phoenix, Arizona’s iTether is working to raise the standards in substance abuse treatment services by actively engaging patients, delivering accountability through evidence-based outcomes, and improving long-term success rates as a result.

Catywampus worked with iTether to evolve its brand, establish standards, and produce a wide range of web-based and printed marketing materials to firmly establish the company in the technology-based addiction recovery space.

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